About Us
A Passion for Healthcare Success
Our Mission
The American healthcare system depends on continued innovation and private physicians whose practices thrive as they serve local communities and patients. Medfluence Advisors is deeply passionate about connecting patients to physicians in a win-win model where patients receive relief and physicians perform the procedures they find most rewarding. We serve as the healthcare marketing partner to these locally rooted practices to empower physicians with the knowledge and marketing support to spark smarter growth. Emerging medical technology companies stand to benefit from this ecosystem, too, which exposes more patients to their solutions. When the right patients find the right practices, this improves local healthcare outcomes, nurtures neighborhoods, and brings fulfillment to doctors and patients alike.
Our Commitment
At Medfluence Advisors, we promise to provide best-in-class solutions that deliver results that propel medical practices and device companies to reach their goals. We believe that developing and enhancing strong relationships with our clients, understanding specific goals, and creating custom solutions give us the ability and responsibility to positively affect both the physician and potential patients’ lives every day.
Our Story
Our founding partners have worked with medical device companies and medical practices for nearly 40 years. We founded Medfluence Advisors because we saw an opportunity to make a difference in how patients learn about transformative treatments and find the local practices offering those procedures. We understand that marketing in the digital age requires an entirely new approach to patient outreach and engagement that better matches patients with practice specialties and aids practices in utilizing the technologies that make this possible. For us, the greatest satisfaction is knowing that people searching for solutions to undiagnosed conditions receive the treatment they deserve.
Partner Bios
Nick Binge
Founder, Medfluence Advisors Co-Founder, PXEngagement®
Nick Binge is a healthcare strategist and digital innovator with more than two decades of experience accelerating growth for independent physician groups and emerging medical technology brands. He founded Medfluence Advisors to help clinicians and medtech teams navigate the pressures of modern healthcare—translating complex clinical value into stronger visibility, smarter systems, and sustainable operational performance.
Nick’s background spans commercialization and strategic leadership roles at Stryker, Dexcom, Entellus Medical, Boston Scientific, and Lippert Components. Across these organizations, he supported market adoption of breakthrough technologies in ENT, neuromodulation, and diabetes care, with a focus on early-stage commercial strategy and digital transformation. His work consistently centers on aligning clinical excellence with scalable business infrastructure.
At Medfluence, Nick leads a multidisciplinary team that integrates strategic consulting, data-driven marketing, and patient-centric digital engagement. He oversees the development of HIPAA-compliant platforms and omnichannel growth programs that support both private practices and medtech innovators. He also co-founded PXEngagement®, a texting-based workflow solution used across multiple specialties to improve access, efficiency, and patient communication.
Nick’s creative leadership includes serving as Executive Producer for award-winning educational campaigns such as The Pronunciation and The Soap Doctor. These initiatives raised national awareness for underserved disease states and earned Telly, Viddy, and MarCom honors, with features at AAO-HNSF and other specialty conferences.
A graduate of the Miami University Farmer School of Business, Nick lives in Colorado with his wife, Sara, and their two children. Away from work, he’s an enthusiastic skier, a committed pickleball competitor, and a firm believer that meaningful healthcare improvement happens through execution—not imagination.
Greg Caesar
Partner & Sr. Director of Business Development, Medfluence Advisors
Greg Caesar brings more than 25 years of marketing, sales, and commercial leadership experience to his role as Partner and Senior Director of Business Development at Medfluence Advisors. His career spans Fortune 500 organizations, international healthcare markets, and high-growth startups—giving him a rare ability to align strategic vision with practical execution for healthcare practices and medtech innovators. Greg’s work centers on helping physicians and emerging technologies reach more patients through effective market development, operational clarity, and data-driven growth strategies.
Greg has held influential commercial and development roles at Entellus Medical and Stryker, where he advanced ENT innovation, strengthened clinical education, and supported commercial integration following acquisition. His early-stage work with Advanced BioHealing further showcases his versatility in emerging markets—driving early adoption, accelerating competitive positioning, and contributing to successful transitions and exits.
A respected voice in healthcare and leadership, Greg blends industry insight with a commitment to meaningful outcomes for patients. His performance has been recognized with multiple President’s Club awards, Sales Manager of the Year honors, and his 2024 appointment to the Forbes Business Council. As a published author and regular Forbes contributor, he provides informed perspectives on leadership, commercialization, and the evolving healthcare landscape.
At Medfluence Advisors, Greg leads strategic consulting and business development initiatives with a focus on surgical practice growth, patient acquisition strategies, and comprehensive marketing programs. His experience across global markets, enterprise-level organizations, and agile startups enables him to guide healthcare businesses toward sustainable growth with clarity and confidence.
Greg holds an MBA from the Mitchell College of Business at the University of South Alabama and a bachelor’s degree in business from the University of Memphis. Outside of work, he is an avid runner, yoga enthusiast, and lifelong learner—reflecting his belief that personal well-being fuels professional excellence.
Stacy Cesler, MBA
Senior Partner & Co-Founder, PXEngagement® | Medfluence Advisors
Stacy Cesler is a strategic leader in healthcare innovation and patient engagement, bringing a rare blend of operational discipline, empathetic insight, and competitive drive to her role at Medfluence Advisors. With more than 15 years in collegiate athletics, five years in ENT medical device sales, and three years guiding client success at Medfluence, she excels at helping practices adopt systems that strengthen access, improve efficiency, and elevate the patient experience.
Before joining Medfluence, Stacy served as Regional Manager for Entellus Medical and later Stryker, where she led a high-performing commercial team across 11 states in the Midwest. Her work supported market adoption of ENT technologies, advanced clinical partnerships, and reinforced disciplined operational workflows across diverse practice environments. She brings the same clarity, resilience, and tactical skill to her strategic work with private practices today.
Stacy is also the co-founder of PXEngagement®, a HIPAA-compliant texting platform designed to streamline communication and reduce administrative burden for healthcare organizations. She played a central role in shaping the product vision and translating real-world practice challenges into actionable digital solutions—helping clinicians reach more patients with less friction.
Stacy holds an undergraduate degree in Social Work and a Master’s in Business Administration, giving her a uniquely balanced perspective on patient behavior, organizational leadership, and change management. A former collegiate athlete at the University of Missouri, she brings a deep-rooted commitment to teamwork, consistency, and performance improvement to every client engagement.
Outside of her professional achievements, Stacy is a devoted wife to her husband Jeff and a proud mother of twin boys. She enjoys reading, golf, practicing yoga, and traveling. Stacy is passionate about advancing solutions for patients navigating unidentified or underserved disease states and finds meaningful purpose in supporting their path toward clarity and improved well-being.